About Us
STATEMENT
Expert SEO-optimised content writers and editors with a passion for seeing our clients succeed.
We’re a trusted name in the content industry, with stellar reviews from our satisfied customers. We use the latest tools and techniques to bring our clients tangible results in the form of increased traffic, leads, and conversions.
We work with small family-run companies to large corporations, producing them Google-approved, human-written content that ranks.
A Vision By Our Founder and CEO
Craig Dewart realised that people didn’t know how to manage writing teams. That was his initial inspiration behind starting My Content Pal. And over the years we’ve grown into so much more than that.
Yes, we still care about crafting quality content for our clients, but today we consist of an entire team of writers, proofers, editors, SEO experts and managers who have a passion for the industry.
Looking Forward
The past 2 years were tough. My Content Pal were hit from many angles, squeezed by economic pressures, the rise of AI, and industry changes.
Craig fought with everything he had to hold on and bring it back – and then grow it. By studying best marketing practices and lead generation strategies, My Content Pal was built on a stronger foundation, ready to scale.
By practising what we preach (one of our core values), we became our own best case study for what works.
Craig has built a My Content Pal that strives to provide security to our clients – from the largest B2B clients to the little guys. And that’s the message behind the brand’s purpose:
To provide brands with security against the shifting tides of industry and algorithm changes by creating robust, omnichannel organic strategies that ensure their stability and growth.
In the future, we hope to offer a portion of our time, expertise and resources to help important humanitarian and environmental causes and organisations.
WHO WE ARE
Company Vision
To be the leading provider of innovative and impactful content strategies that empower brands to succeed amidst the ever-changing digital landscape.
Company Purpose
My Content Pal aims to provide brands and business owners with security against the shifting tides of industry and search engine algorithm changes. We do this by creating robust, omnichannel organic content strategies that ensure the stability and growth of our clients.
MY CONTENT PAL
Company Values
Our company values are:
Practice what we preach
All the content strategies we offer our clients we also use ourselves to create content for My Content Pal and our sister companies.
We solve for the customer
We measure our success by the success of our clients, and we’re dedicated to always understanding their needs.
Hire and develop the best
We’re invested in our team’s growth. We ensure that we attract and retain top talent who are skilled and passionate, and work with them to grow their skills.
Disciplined thought, bold action, artistic vision
We combine strategic thinking with creative planning and execution to produce content that is impactful, fresh, engaging and valuable.
Empowerment
We empower both our clients and our team, fostering an environment where everyone has the correct tools and opportunities to succeed.
Brand Promise
We are your strategic partner, dedicated to delivering high-quality, impactful content that converts and drives great ROI.
We are with you every step of the way, from ideation to distribution, ensuring your brand resonates with your target audience. We maximize the value of every click.
Our Senior Content Team
We’re more than just a content-writing team. We’re your go-to experts across various industries and niches that will get you real results.
Craig Dewart
Owner of MyContentPal
Kallia Stergianos
Community Manager
Bergen Gill
Squad Leader
Emma O’Connor
Editor & Proofreader
Anastasija Petrevska
Ana Simova
Our Board
In our pursuit to foster sustainable growth and uphold the highest standards of governance, we have initiated the formation of a Board of Directors. This strategic move is designed to bring together a diverse group of individuals with a wealth of experience and expertise in various fields.
The board will serve as a guiding force, helping to steer our company towards a future marked by innovation, integrity, and excellence.
Jamie I.F
Board Member at MyContentPal
